Introducing some of our Projects.

A selection of recent projects we've worked on alongside a brief description.

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Content to commerce solution for multinational thread and textile crafts brand.

70% increase in site traffic,
81% page rank increase,
45% increase in onsite conversion to sale

Leading thread and consumer textile crafts business

Project Background

With a pioneering history and innovative culture our client has a long heritage in serving customers and an unrivalled access to global markets and customers. They came to realise that it was imperative to improve their customer engagement and loyalty. In addition, they also wanted to increase their revenue across a wider global arena. Working together with Newgen (n-dw), a strategy was devised to create a compelling customer experience through predictive customer behavior and providing relevant contextual content to engage and enable online commerce.

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Leveraging digital to build engagement and revenue.

From 30,000 visitors per month to 3 million, making it the top ranking airport website in the region.

A leading international airport

Project Background

Our client, a leading International Airport, was planning a major upgrade of it's airport terminal. Once the terminal upgrade was finalized, the client decided the best way to drive and build customer engagement as well as generating revenue, was to leverage a digital marketing approach. Together we built a best in class website to fulfill the requirements for this initiative.

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Transforming a physical business into a digital business.

Digital Solution enables global market leadership in jewellery accessories.

Leading jewellery marketing company

Project Background

Based in L.A., our client is one of the largest wholesalers of quality jewelry accessories. A market study by our client on online buying behaviour, established an existence of a sizeable market both in the B2B and the B2C categories. This new find made them take a re-look at their existing business strategy. They concluded that they needed to re-define their business model. Our client decided it was time to work with us to make their entire business online only; extending their market presence and driving internet based sales.

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Building market leadership through a digital first strategy.

Revenue grows 500% over five years, 30% conversion from online lead generation.

An Asian stem cell industry multinational

Project Background

Established in 2004, our client started their business in 'Stem Cell Banking'. This required them to focus on their business strategy by investing in building capacity and infrastructure. Their immediate objective was to build awareness and information dissemination on Stem Cell Banking. Looking at various channels they finally closed in on having a strong digital initiative in place and decided to build a website as a means to reach this objective.

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